Tesla has announced a new discount on its Model S and Model X vehicles in North America. Customers who buy a new inventory car before the end of June 2023 will get a $7,500 price reduction and three years of unlimited free supercharging. This is an increase from the previous discount of $5,000 that was offered a few weeks ago.
The discount is part of Tesla’s strategy to boost sales in the second quarter of 2023, which ends on June 30. Tesla has been facing some demand challenges in the US market, due to the expected reintroduction of the federal tax credit for electric vehicles in 2023. Many buyers are waiting until next year to purchase a Tesla vehicle and benefit from the incentive, which could be worth up to $7,500.
However, the tax credit will not apply to the Model S and Model X, since they exceed the price limit for sedans and SUVs. Therefore, Tesla is offering a direct discount to customers who are interested in these models, which are more expensive and luxurious than the Model 3 and Model Y. The Model S and Model X also have longer ranges and faster performance than their smaller counterparts.
According to Electrek, Tesla’s inventory of Model S and Model X vehicles has more than doubled in the last three weeks, indicating that the demand for these models is lower than expected. By offering a generous discount and free supercharging, Tesla hopes to clear its inventory and improve its financial results for the quarter.
Tesla is known for its end-of-quarter delivery pushes, which aim to maximize sales and revenue before the quarterly reports are released. However, CEO Elon Musk has admitted that this practice is not very efficient and that Tesla should aim for a more consistent delivery rate throughout the year.
Customers who want to take advantage of this discount can visit Tesla’s website and browse through the available inventory cars. They can also use a referral code from an existing Tesla owner to get additional benefits, such as Cybertruck raffle entries or Tesla accessories.
