Tesla has just announced that it is reopening orders for its popular home battery pack, the Powerwall. This comes after the company had previously limited Powerwall orders to those combined with a rooftop solar or solar roof order. The move to offer standalone Powerwall orders again is a significant shift in strategy for Tesla, as it seeks to tap into the growing demand for home battery packs.
In recent years, home battery packs have become increasingly popular as people seek to counter power outages and make better use of renewable energy sources like rooftop solar. Tesla’s decision to reopen orders for the Powerwall by itself is a reflection of this growing trend. The new pricing for a single Powerwall installation without solar starts at $9,200 before taxes and incentives.
Tesla’s new program, Powerwall Direct, will allow interested customers to order the residential battery storage system without having to purchase a full solar array. The company will ship the Powerwall directly to customers’ homes, who can then connect with a Tesla Certified Installer prior to delivery.
As more and more people seek to increase their energy security and reduce their reliance on traditional power sources, the demand for home battery packs like the Powerwall is only expected to grow. With its latest move, Tesla is positioning itself to capture a larger share of this rapidly expanding market.